When you have a Mom/Daughter duo that care about the environment, love connecting with women and have a flair with a makeup brush you get EcoDiva Beauty. Charlene Swanson and Garcy Fry are the creative force behind EDB, which has quickly become a favorite among natural beauty shoppers. Co-founder Garcy, a professional makeup artist offers expert advice on makeup and delivers with luscious Instagram shots of perfectly applied tinted lips, colorful manicures and eyelashes to swoon over. Ask Garcy for a color swatch and she'll go all out to pamper her "Divas" with her knack of fun personalized service. That's exactly how you'll feel upon shopping at EcoDiva Beauty, pampered, special and a bit spoiled because that's what team EDB wants you to remember...you are special and they won't let you forget that when you become their customer. Follow EcoDiva Beauty on Twitter, Facebook, Pinterest and IG for the latest beauty news.
Tell us a little about your retail shop and what inspired you to offer such exceptional products to your customers:
CS: I wanted people to feel good when they reached our space. It’s a business, yes, but so much more. It’s meant to inspire & empower women to connect with their own source and when people do the natural progression is to be aware that they are part of their surroundings and can influence profound change in them. We are so very, very, powerful as consumers. It’s bigger than any vote you get in any election and you get it every day of your life. Not only do you dictate what the world will produce but how it will be produced and even to some extent where. The internet gives our individual voices more power than ever before in history and this makes an online store very exciting but also accountable.
I love every moment of it. I was a longtime environmentalist that was frustrated with how much searching I had to do to find “a” product and then often the quality of what I purchased was not up to my standards. This was the seed that produced Eco Diva. These cutting edge, luxurious, organic, sustainable products all in one divine location. ( Bit of a brag…)
What are you most excited about when it applies to the modern green beauty aficionado and what makes you unique?
CS: I personally see a really powerful collective shift happening that will dramatically alter the industry in a positive way forever. We are unique in that we will strive to always be in the forefront finding the really amazing companies whose standards are unequalled and real leaders in their field in one easy location for our Divas. We personally have to love everything in our store and plan to continue expanding these products.
GF: What’s most exciting is how passionate people are getting about self-care and knowing exactly what they are putting on their skin. It’s so wonderful to see people taking control of their health and wellness raising their quality standards.
What is a typical evening beauty ritual for you? Spill, we want to hear every step!
GF: I start by putting my Plum Pretty Sugar headband and robe on. This step might seem insignificant to many, but to me it just adds to the beauty ritual and makes it an experience. I’m not just trying to quickly take off my makeup and hop into bed. I’m ending my busy day by slowing down, connecting with myself, quietly. My favorite cleansing combo for a while has been akonjac sponge with One Love Organics Vitamin B Cleansing Oil. I just started using the new One Love Organics-The Cleansing Sponge and I love the charcoal sphere for how it helps to combat oily skin. Then I get a cloth as hot as I can handle and I lay it on top of my face and press it in all around and gently wipe away all the makeup dirt and grime from the day. Then I apply May Lindstrom Skin-The Honey Mud on my dry skin and let that soak in while I brush my teeth. I love to use this as a mask a couple times during the week because it is not as time consuming as the Problem Solver. After wiping that away I spritz my face with LBF Jardin de Fleurs and then apply LBF’s new Aria Nighttime Cell Recovery Treatment. Then I hop into bed and my husband and I both use Tata Harper’s Aromatic Bedtime Treatment. First I apply it to the wrists, behind the ears and on the temples. Then I put it on my palms and take 3-4 deep breaths in. This helps to relax and calm my overactive mind immediately. Lastly its my earplugs (hubby snores) and a book and off to sleep I go!
CS: My evening ritual is simpler than my morning ritual. Currently ( this changes as I try out new things ) I leave La Bella Figura Gentle Enzyme Cleanser on while I brush my teeth. I remove with a warm washcloth. I am also using the La Bella Decouverte Under Eye Serum. I use May Lindstrom’s Blue Cocoon every night , it’s full of the most amazing nourishing ingredients and has aromatherapy as an added bonus. Every third night or so I leave on a mask which I alternate between May Lindstrom ( both the Honey Mud & Problem Solver, ) La Bella Bio Active Healing Mask and Dr. AlkaitisUniversal Mask. I know that sounds decadent but I do have access to a wider variety as the owner of a beauty store. I’m dabbing the La Bella Travel Therapy on both wrists and a little under my nose all day long. Actually I’m sort of using as a perfume you could say. I’ve had quite a few compliments on it.
What food or wellness tip do you think is essential for anyone at any age to keep you looking or feeling your best?
CS: My food tip is my Green Shake for breakfast. My skin literally loses vitality if I miss a day. I add fresh lemon, avocado, and various super greens to my vegan green mix. I recommend meditation as a lifesaver for a host of things. This literally changed my life in the most positive way years ago. Pema Chodron said something like “ …If you can’t find time to meditate for 20 min’s a day then you should meditate for an hour” Love that!
GF: Nurture your soul, not just your skin. Find beauty inside yourself that stems from loving and being loved. Creating and being created. You’re a miracle and that’s beautiful.
What are you most excited about for our A Night For Green Beauty party in LA?
GF: I’m most excited to get to spend time connecting with all the people we’ve built e-relationships with over the years while sipping on Pressed Juicery’s refreshments!
CS: I second that and add …LA ! What a location for a “Green, Beauty Party! Perfect !
We can't wait to clink juice glasses with you Garcy and Charlene at ANFGB and this time, we're going to be the ones to spoil YOU!